Emporium Square Market Holds Pink Out Event

The Newburgh-based Lancer Project, a party entertainment service with balloon installations, was on hand this past weekend, helping to support the Pink Out 2020 event at Middletown’s Artisan Emporium Square Market, located on Dolson Avenue. The company, run by Flor Machuca (pictured) and her fiancee, Jovan Bernard, “balloon stylists,” added some beautiful, festive symbolic pink color to the event, held in honor of Breast Cancer Awareness Month, and will donate percentages of sales by various vendors to the American Cancer Society’s Making Strides Against Breast Cancer.
The Newburgh-based Lancer Project, a party entertainment service with balloon installations, was on hand this past weekend, helping to support the Pink Out 2020 event at Middletown’s Artisan Emporium Square Market, located on Dolson Avenue. The company, run by Flor Machuca (pictured) and her fiancee, Jovan Bernard, “balloon stylists,” added some beautiful, festive symbolic pink color to the event, held in honor of Breast Cancer Awareness Month, and will donate percentages of sales by various vendors to the American Cancer Society’s Making Strides Against Breast Cancer.

MIDDLETOWN – Emporium Square Artisan Market in collaboration with The Lancer Project teamed up with Making Strides against Breast Cancer Hudson Valley for their first PINK OUT 2020.

When Orlando Lallave and Barbara Martinez, proud owners of Emporium Square were contacted by Kristi Greco, from Making Strides against Breast Cancer HV about finding a safe but creative way to support her organization, they decided to dedicate a weekend at Emporium Square with a focus on raising money and awareness.  

Last weekend, at the Artisan Emporium Square Market in Middletown new business held its first annual Pink Out event. Proceeds of varying amounts, some 100 percent, were donated to the American Cancer Society’s Making Strides Against Breast Cancer. The month of October is Breast Cancer Awareness, and the Market will continue to do all they can to support the funding for and awareness of this all too frequent disease.
Last weekend, at the Artisan Emporium Square Market in Middletown new business held its first annual Pink Out event. Proceeds of varying amounts, some 100 percent, were donated to the American Cancer Society’s Making Strides Against Breast Cancer. The month of October is Breast Cancer Awareness, and the Market will continue to do all they can to support the funding for and awareness of this all too frequent disease.

“Our focus is to support everything local and help our local chapter of the American Cancer Society, specifically Making Strides is a perfect way to give back to our community” said Orlando Lallave. “The best part is that when we asked our merchants for ideas on how we can all PINK OUT, they really stepped up and embraced the idea” said Barbara Martinez. “We are so blessed to have an amazing group of merchants and with their help we are going to make this an amazing weekend at our Emporium” added Lallave.

 

They are also happy to announce that they teamed up with The Lancer Project, a new business in Orange County that reached out in hopes of finding a creative way to support.

“This is a collaboration beyond anything we could have ever imagined, working up ideas with the owners Jovan and Flor has been amazing and we are so excited to unveil the beauty of their creativity to the public” said Martinez. 

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